Mobile content revenue news

Mobile Content News Mobile content revenue is set to reach £15bn (EUROS 23.4bn) per year by 2011. Half of all 16-25 year olds are happy to receive ads through their mobile phones in exchange for content. While Mobile Content looks set to continue to increase in revenue, there are less positive signs regarding mobile music. In a recent survey only 4% of respondents considered themselves likely to start downloading music.
While numbers of people interested in downloading music of their mobile has risen from 21% to 25%. 4/10 people claim they are not interested at all in downloading music for their mobile. (NMA/ 21.09.06/ p.11)