mobilecontentnews

Thursday, October 19, 2006

Mobile Radio

Interesting article found via this blog on the future of mobile radio: From the article:
“It would let listeners use radio stations as a tool to explore music in a way that is impossible on other devices, they'd have their favourite DJ guiding them through a world of music they don't have time to sift through themselves.
And if the stations got a share of the purchase price from selling tracks as impulse purchases, this would give them an incentive to play a lot more new music, as larger playlists would offer more tracks to buy. Stations would put a lot more thought into the music they play, and it might even lead to an increase in the quality of music as they try to entice people into clicking on the "buy" button. It would also allow make them a lot more influential in the music business as they'd be frontline retailers rather than just promoters.”Click here for the full article.

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